{"id":2109,"date":"2020-01-29T18:30:31","date_gmt":"2020-01-29T16:30:31","guid":{"rendered":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/?p=2109"},"modified":"2022-05-25T12:46:56","modified_gmt":"2022-05-25T10:46:56","slug":"focus-on-transformation-to-succeed-in-digital","status":"publish","type":"post","link":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/blog\/digital-services\/focus-on-transformation-to-succeed-in-digital\/","title":{"rendered":"Focus on transformation to succeed in digital"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"538\" data-src=\"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-content\/uploads\/2020\/01\/focus-on-transformation-in-digital-1024x538.jpg\" alt=\"Focus on transformation to succeed in digital\" class=\"wp-image-2117 lazyload\" data-srcset=\"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-content\/uploads\/2020\/01\/focus-on-transformation-in-digital-1024x538.jpg 1024w, https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-content\/uploads\/2020\/01\/focus-on-transformation-in-digital-300x158.jpg 300w, https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-content\/uploads\/2020\/01\/focus-on-transformation-in-digital-768x403.jpg 768w, https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-content\/uploads\/2020\/01\/focus-on-transformation-in-digital-1536x806.jpg 1536w, https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-content\/uploads\/2020\/01\/focus-on-transformation-in-digital-1200x630.jpg 1200w, https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-content\/uploads\/2020\/01\/focus-on-transformation-in-digital.jpg 1600w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/538;\" \/><\/figure>\n\n\n\n<p class=\"article-lead\">Digital transformation is no longer an option in the modern business landscape. It is a necessity to remain competitive and sustainable. Quite often, the expectation of digitalization is that new technology will solve business challenges unrelated to technology.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Understanding digital transformation<\/h3>\n\n\n\n<p>To understand Digital Transformation,\u00a0 it is crucial to realize that Digital Transformation consists of two parts: <em>Digital<\/em> and <em>Transformation<\/em>.\u00a0<\/p>\n\n\n\n<p>What we most often see is a primary focus on <em>digital<\/em> &#8212; pursuing emerging technologies, tools and trends. Transformation gets little attention or, most often, no attention at all.<\/p>\n\n\n\n<p>The use of technology must have a purpose. Technology for its own sake cannot be the purpose.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not every change is a transformation&nbsp;<\/h2>\n\n\n\n<p>Often companies do not meet their digital transformation goals,\u00a0 because they do not realize the extent of the actual transformation required. Transformation concerns people, mindsets, processes, etc. It is a change driven by purpose which in turn, results in value and allows the business to evolve.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">transformation creates new business value<\/h3>\n\n\n\n<p>For an organization, transformation creates new business value by maximizing the business potential, leveling up through initiating the change in strategy, people, processes and all necessary tools.&nbsp; <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>The change is not big enough to be called a transformation if it doesn\u2019t produce tangible value for the stakeholders.<\/em><\/p><\/blockquote>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p>Some stakeholders to consider are:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Customers (who buy your product or service)<\/li><li>Employees (who deliver value to the customer)<\/li><li>Owners and managers (who set the business targets and provide investments)<\/li><\/ul>\n<\/div><\/div>\n\n\n\n<p>Businesses often do not allocate enough time to study, understand, and clearly communicate the impact of digital transformation value to relevant stakeholders.&nbsp;<\/p>\n\n\n\n<p>The alignment of stakeholders on the digital transformation journey reduces the risk of moving in the wrong direction.<\/p>\n\n\n\n<p>To succeed in the transformation you need to understand the impact of the transformation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Change is transformation only if it makes a valuable impact<\/h2>\n\n\n\n<p>How can the business know what is a valuable impact? What needs to be changed to lead in your industry? How to remain competitive?&nbsp;<\/p>\n\n\n\n<p>Behind every transformation, there is a need. The hard part is figuring out what the need is.<em> <\/em>If you discover and understand the need, you are able to create the change to meet the need.&nbsp;<\/p>\n\n\n\n<p>In the process of problem framing, ask questions and \u201cpeel the onion\u201d to get to the core.<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p>Start from:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>What impact do you want to create?&nbsp;<\/li><li>What exactly is going to change?&nbsp;<\/li><li>Who is affected by these changes?&nbsp;<\/li><li>What happens if we do not change?&nbsp;<\/li><li>Why this change is needed now?<\/li><\/ul>\n\n\n\n<p>etc.<\/p>\n<\/div><\/div>\n\n\n\n<p>Having clear, tangible evidence proving the need for transformation allows businesses to choose the best-suited approach, tools, models, and systems to move forward.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">You get what you focus on<\/h2>\n\n\n\n<p>A large number of projects are evaluated based on the problems that exist at a given moment, and no room is left to visualize the desired future state. If we don&#8217;t know where we\u2019re going and when we want to arrive, how we can predict the required time, people, money and even the scope of what we need to get there?<\/p>\n\n\n\n<p>Imagine how the future you want to create is reflected in your business, producing value for your customers and your own company. Visualize and describe the state of your business <em>after transformation<\/em>. How do your future products, services, quality, operations, company culture, and decision-making processes impact the stakeholders?<\/p>\n\n\n\n<p>Fear of the unknown often holds businesses back. Because we know our problems we tend to love them. Digitally transforming your business is often like stepping into the unfamiliar territory.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Start anywhere, go everywhere<\/h2>\n\n\n\n<p>How you start the process of digital transformation is your choice. For some, it\u2019s tempting to start from a familiar territory with problem framing, leaving the visualization of the desired future state as a source of inspiration. Some prefer to get themselves immediately to the future and work backward into today. Do what suits you best. The biggest mistake is doing nothing.<\/p>\n\n\n\n<p>Digitally transforming your business and services is certainly not an easy task. Purpose, impact, deliverables, and value must be meticulously considered. Question your business; question your customers; question yourself, and identify the need for transformation.&nbsp;<\/p>\n\n\n\n<p>Digital transformation doesn\u2019t happen by chance &#8212; it happens by choice.&nbsp;<\/p>\n\n\n\n<p>Choose Proekspert to partner with for digital transformation.&nbsp;With us, you can do better!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To succeed in the digital business transformation you need to understand the impact of the transformation.<\/p>\n","protected":false},"author":10,"featured_media":2117,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[47],"tags":[],"class_list":["post-2109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-services"],"acf":[],"_links":{"self":[{"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/posts\/2109","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/comments?post=2109"}],"version-history":[{"count":13,"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/posts\/2109\/revisions"}],"predecessor-version":[{"id":4442,"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/posts\/2109\/revisions\/4442"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/media\/2117"}],"wp:attachment":[{"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/media?parent=2109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/categories?post=2109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/clients.triloogia.ee\/proekspert\/wp-new\/wp-json\/wp\/v2\/tags?post=2109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}